Best B2b Landing Pages

Building landing pages for your b2b saas software as a service product can be a daunting task.

Best b2b landing pages. Sift through them to learn what to do and what not to do to create a highly effective post click landing page of your own. The examples below were displayed as shown at one point in time. With this in mind here are 10 b2b landing page best practices to increase your conversion rate. Rather than just serving as a basic advertisement that shows a customer a product a landing page aims to delight and engage a customer by offering them something that relates to the product or the business.

This is just about the worst mistake you can make both in advertising and landing page design. When you think about b2b landing pages you often think about the bottom of the funnel. Landing pages don t need to make a sale and they shouldn t pretend to be your homepage. Create a landing page for every campaign message.

Most b2b landing pages are laser focused on one thing i e capturing lead information for your sales team to follow up on. Too many of them try to do too much which leads to confusion on the part of the customer. The page features a. Financial landing pages vary in length but data from the 2020 conversion benchmark report suggests that those with fewer than 200 words tend to convert best.

A great webinar landing page makes the difference between an event that s half empty and one that s packed. The best b2b web design is able to capture inform captivate and persuade visitors to buy. Below you ll find 100 examples of some of the best and worst post click landing pages on the internet complete with full critiques. Best practice to steal.

In this guide we ll show you exactly where to focus your efforts to sell more and worry less with the anatomy of the highest converting saas landing pages. This site features a minimalist landing page that highlights elements on mouseover. The best b2b landing pages are laser focused on one thing capturing lead information for your sales team to follow up on. Use landing pages to capture top of funnel leads too.

Slack s landing page employs many common best practices but adds up to a whole that is greater than the sum of its parts. 10 examples of inspiring b2b landing pages 1. I ve gone through 2 years worth of webinar invites to show you the 8 best examples of webinar registration pages and what they get right. A recent study by kissmetrics reveals 52 of b2b ppc ads point towards a homepage not a landing page.

They get to the point quickly show the benefits of partnering with them and strategically place content to direct visitors to their cta.